YouTube/OurTube/TheirTube: Official and unofficial online campaign advertising, negativity, and popularity

Research output: Chapter in Book/Report/Conference proceeding › Chapter (Book) › Research › peer-review

Original language	English
Title of host publication	Presidential Campaigning and Social Media: An Analysis of the 2012 Campaign
Editors	John Allen Hendricks, Dan Schill
Place of Publication	New York NY USA
Publisher	Oxford University Press
Pages	140 - 153
Number of pages	14
ISBN (Print)	9780199355846
Publication status	Published - 2014

Cite this

@inbook{b164c2b94eff42ae8ca01e02fc2e2c18,

title = "YouTube/OurTube/TheirTube: Official and unofficial online campaign advertising, negativity, and popularity",

author = "Jacob Groshek and Brookes, \{Stephanie Louise\}",

year = "2014",

language = "English",

isbn = "9780199355846",

pages = "140 -- 153",

editor = "Hendricks, \{John Allen\} and Dan Schill",

booktitle = "Presidential Campaigning and Social Media: An Analysis of the 2012 Campaign",

publisher = "Oxford University Press",

address = "United Kingdom",

}

YouTube/OurTube/TheirTube: Official and unofficial online campaign advertising, negativity, and popularity. / Groshek, Jacob; Brookes, Stephanie Louise.
Presidential Campaigning and Social Media: An Analysis of the 2012 Campaign. ed. / John Allen Hendricks; Dan Schill. New York NY USA: Oxford University Press, 2014. p. 140 - 153.

Research output: Chapter in Book/Report/Conference proceeding › Chapter (Book) › Research › peer-review

TY - CHAP

T1 - YouTube/OurTube/TheirTube: Official and unofficial online campaign advertising, negativity, and popularity

AU - Groshek, Jacob

AU - Brookes, Stephanie Louise

PY - 2014

Y1 - 2014

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SN - 9780199355846

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BT - Presidential Campaigning and Social Media: An Analysis of the 2012 Campaign

A2 - Hendricks, John Allen

A2 - Schill, Dan

PB - Oxford University Press

CY - New York NY USA

ER -