@article{0eba763f52ea403eb1105fd659797f5f,
title = "Women's perceptions of strategies to address the normalisation of gambling and gambling-related harm",
abstract = "Objective: Research has demonstrated that gambling is becoming increasingly normalised for women. As limited research has sought to understand women's perspectives on this issue, we sought women's opinions about the factors that may contribute to the normalisation of gambling for women, and the strategies that may counter this normalisation. Methods: Semi-structured interviews were conducted with 41 women in young and middle adulthood, aged 20-40 years. Results: Participants suggested that gambling was normal for women because gambling environments had been designed to appeal to women, newer technologies had removed the stigma of attending physical venues, and the growing equality and independence of women. To de-normalise gambling, women suggested addressing the influential role of marketing, designing new public education strategies, addressing the availability and accessibility of gambling, and restricting engagement with gambling products. Conclusion: This study highlighted women's perceptions of strategies to address the normalisation of gambling and the importance of providing risk information paired with broader policy reform and prevention initiatives to address the range of determinants that normalise gambling for women. Implications for public health: Involving women in advocacy and understanding their perspectives is important in developing relevant public health responses to the normalisation of gambling for women.",
keywords = "de-normalisation, gambling, normalisation, qualitative, women",
author = "Simone McCarthy and Samantha Thomas and Sarah Marko and Hannah Pitt and Melanie Randle and Sean Cowlishaw",
note = "Funding Information: The authors have stated the following conflicts of interest: SM has received an Australian Government Research Training Program stipend from Deakin University for her PhD related to gambling and women. SLT currently receives funding from the Australian Research Council Discovery Grant Scheme, the Victorian Responsible Gambling Foundation, and the New South Wales Office of Gaming for research relating to public health responses to gambling harm prevention. She has previously received funding for gambling research from the Australian Research Council Discovery Grant Scheme and the Victorian Responsible Gambling Foundation. She has received travel expenses for gambling speaking engagements from the European Union, Beat the Odds Wales, the Office of Gaming and Racing ACT, and the Royal College of Psychiatry Wales. She is a member of the Responsible Gambling Advisory Board for Lotterywest. She does not receive financial reimbursement for this role. SM is supported by an Australian Government Research Training Program Scholarship. HP has received funding from the Australian Research Council, the Victorian Responsible Gambling Foundation and the NSW Office of Gaming. MR has received funding for gambling research from the Australian Research Council and the Victorian Responsible Gambling Foundation. SC currently receives funding from the Australian Research Council and the Victorian Responsible Gambling Foundation for gambling‐related research. He also received funding for mental health research from the National Health and Medical Research Council, the National Mental Health Commission, the Victorian Department of Health, the Victorian Department of Education & Training, The Teacher's Health Foundation, the State Trustees Australia Foundation, the Commonwealth Department of Veteran's Affairs, and the Defence Health Foundation. SC has not knowingly received funding from the gambling industry or any industry‐sponsored organisation. He has participated in scholarly and policy‐related conferences and events that were sponsored by industry, but received no payment for involvement or expenses. Funding Information: The authors would like to thank Emeritus Professor Mike Daube for his contribution to the conceptualisation of this study and revisions of the manuscript. The authors would also like to acknowledge Dr Angela Rintoul for her role in collecting the data for this study. This study was funded by an ARC Discovery Grant (DP190100695). The funding body had no role in the design or write up of the study. This study was funded by an ARC Discovery Grant (DP190100695). The funding body had no role in the design or write up of the study. Publisher Copyright: {\textcopyright} 2022 The Authors.",
year = "2022",
month = dec,
doi = "10.1111/1753-6405.13264",
language = "English",
volume = "46",
pages = "821--828",
journal = "Australian and New Zealand Journal of Public Health",
issn = "1326-0200",
publisher = "Wiley-Blackwell",
number = "6",
}
