"Which brew are you going to choose?": an interactive 'tea-decider-er' in a teahouse shop window

Robyn Taylor, Tom Bartindale, Qasim Chaudhry, Phil Heslop, John Bowers, Peter Wright, Patrick Olivier

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearch


We describe the design of an interactive shop window created and installed for use in an independent teahouse. Using cameras to track the gestures of customers on the street front, the system allowed visitors to interact with an animatronic character who helped them choose a 'brew' from over 80 unusual tea varieties. In this paper we describe how we worked with the business owners, observing their practices to develop an understanding of how they helped customers choose one tea out of a large array of appealing possibilities. We describe the design process we undertook when creating the window, and examine the functional, aesthetic, technical and commercial factors that pose challenges when creating a bespoke piece of interactive art for a functioning real-world business.

Original languageEnglish
Title of host publicationVRIC'14 Proceedings of the 2014 Virtual Reality International Conference
Subtitle of host publicationLaval, France — April 09 - 11, 2014
EditorsXukun Shen, Enhua Wu, Xiangbin Shi, Wei Wu, Xiaopeng Zhang, Zhigeng Pan, Ryohei Nakatsu
Place of PublicationNew York NY USA
PublisherAssociation for Computing Machinery (ACM)
Number of pages10
ISBN (Electronic)9781450326261
Publication statusPublished - 2014
Externally publishedYes
EventVirtual Reality International Conference 2014 - Laval, France
Duration: 9 Apr 201411 Apr 2014


ConferenceVirtual Reality International Conference 2014
Abbreviated titleVRIC 2014
Internet address


  • Digital art
  • Interactive shop window
  • Research-in-the-wild

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