What do Chinese and foreign universities value about their strategic alliances? Exploring a dimension of higher education alliances in a cross cultural context

Mike K Willis

doi:10.1300/J066v15n02_02

What do Chinese and foreign universities value about their strategic alliances? Exploring a dimension of higher education alliances in a cross cultural context

Mike K Willis

Department of Marketing

Research output: Contribution to journal › Article › Other

Original language	English
Pages (from-to)	5 - 26
Number of pages	22
Journal	Journal of Teaching in International Business
Volume	15
Issue number	2
DOIs	https://doi.org/10.1300/J066v15n02_02
Publication status	Published - 2004

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10.1300/J066v15n02_02

Cite this

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title = "What do Chinese and foreign universities value about their strategic alliances? Exploring a dimension of higher education alliances in a cross cultural context",

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journal = "Journal of Teaching in International Business",

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