Vipiz is Fast, Vopoz is Slow: Phonetic Symbolism is the Way to Go!

Stacey Baxter; Jasmina Ilicic; Alicia Kulczynski; Tina M Lowrey

Vipiz is Fast, Vopoz is Slow: Phonetic Symbolism is the Way to Go!

Stacey Baxter, Jasmina Ilicic, Alicia Kulczynski, Tina M Lowrey

Department of Marketing

Research output: Contribution to conference › Abstract

Original language	English
Publication status	Published - 2016
Event	Association of Consumer Research annual conference 2016 - Berlin, Germany Duration: 27 Oct 2016 → 30 Oct 2016

Conference

Conference	Association of Consumer Research annual conference 2016
Abbreviated title	ACR North American Conference 2016
Country/Territory	Germany
City	Berlin
Period	27/10/16 → 30/10/16

Cite this

@conference{cd638b281b0b4b7eb4f0f5a57adfb7d2,

title = "Vipiz is Fast, Vopoz is Slow: Phonetic Symbolism is the Way to Go!",

author = "Stacey Baxter and Jasmina Ilicic and Alicia Kulczynski and Lowrey, {Tina M}",

year = "2016",

language = "English",

note = "Association of Consumer Research annual conference 2016, ACR North American Conference 2016 ; Conference date: 27-10-2016 Through 30-10-2016",

}