Toyota Motor Corporation Australia: a case study

Amrik S. Sohal, Danny Samson, Liz Ramsay

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This article presents a case study which describes the quality improvement initiatives undertaken by the Toyota Motor Corporation Australia which resulted in it's winning the 1991 Australian Quality Award. Based on extensive interviews with managers and employees, the case study discusses the formation of the Quality Administration Division and it's role in Toyota's quality improvement programme. Also discussed are Toyota's quality policy, customer orientation, supplier quality assessment system, standardization and quality control, training, employee involvement and quality performance. The substantial improvements made by Toyota Australia in product quality and productivity have resulted in additional investment in a greenfield manufacturing plant in Melbourne.

Original languageEnglish
Pages (from-to)431-440
Number of pages10
JournalTotal Quality Management
Issue number6
Publication statusPublished - 1994

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