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Abstract
This chapter asks: Is an ethical digital Influence Industry possible, and if so, what would it look like? It examines ethical principles emerging from some key scholars of influence, teasing out those that are particularly pertinent to the digital Influence Industry. The principles revolve around transparency, autonomy, and mental integrity. It then makes recommendations that stipulate the need for regulation of the platforms, the profiling systems, and the digital Influence Industry firms themselves.
| Original language | English |
|---|---|
| Title of host publication | Routledge Handbook of the Influence Industry |
| Editors | Emma L. Braint, Vian Bakir |
| Place of Publication | Abingdon UK |
| Publisher | Routledge |
| Chapter | 23 |
| Pages | 363-378 |
| Number of pages | 16 |
| Edition | 1st |
| ISBN (Electronic) | 9781003256878 |
| ISBN (Print) | 9781032188997, 9781032189000 |
| DOIs | |
| Publication status | Published - 2025 |
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Concepts for understanding the Influence Industry
Briant, E. L. & Bakir, V., 2025, Routledge Handbook of the Influence Industry. Braint, E. L. & Bakir, V. (eds.). 1st ed. Abingdon UK: Routledge, p. 17-34 18 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter (Book) › Research › peer-review
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Conclusion
Briant, E. L., 2025, Routledge Handbook of the Influence Industry. Bakir, V. & Braint, E. L. (eds.). 1st ed. Abingdon UK: Routledge, p. 396-401 6 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter (Book) › Other › peer-review
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Introducing the digital influence industry
Bakir, V. & Briant, E. L., 2025, Routledge Handbook of the Influence Industry. Braint, E. L. & Bakir, V. (eds.). 1st ed. Abingdon UK: Routledge, p. 3-16 14 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter (Book) › Other › peer-review