The role of political leadership in driving citizens’ engagement through social media: The case of Dubai’s public sector

Mhamed Biygautane, May Al-Taee

Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Researchpeer-review

2 Citations (Scopus)


This chapter examines the use of social media in Dubai’s government from a public policy perspective. It traces its development and the intrinsic role of political leadership in encouraging and creating a virtual space for brainstorming important policy matters with a wider public audience. The chapter argues that the technological advancement Dubai and the United Arab Emirates (UAE) (Dubai is one of the seven Emirates that form the United Arab Emirates. Other Emirates in alphabetical order are Abu Dhabi (which serves as the capital), Ajman, Dubai, Fujairah, Ras al-Khaimah, Sharjah, and Umm al-Quwain.) achieved in the past few decades, has facilitated the exploitation of social media tools and allowed the engagement of the public in policy making. This is a result of the political leadership’s firm willingness to modernize its public administration and involve the public in shaping public policy. Dubai currently serves as a catalyst for other governments of the Gulf and the wider Middle East and North Africa (MENA) region to utilize social media to formulate public policies that are supported and co-formed by the public.

Original languageEnglish
Title of host publicationSocial Media for Government Services
EditorsSurya Nepal, Cécile Paris, Dimitrios Georgakopoulos
Place of PublicationSwitzerland
Number of pages21
ISBN (Electronic)9783319272375
ISBN (Print)9783319272351
Publication statusPublished - 1 Jan 2015


  • Dubai
  • E-government
  • Gulf cooperation council
  • Middle east and north africa
  • Public policy and administration
  • Social media

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