The resource-based view and value to the customer

Carol Anne Barry; Valerie Gayle Clulow; Julie Gerstman

The resource-based view and value to the customer

Carol Anne Barry, Valerie Gayle Clulow, Julie Gerstman

Research output: Chapter in Book/Report/Conference proceeding › Conference Paper › Research › peer-review

Original language	English
Title of host publication	ANZMAC 2005 Conference - Broadening the boundaries: Conference Proceedings
Editors	Sharon Purchase
Place of Publication	Fremantle WA Australia
Publisher	UWA Publishing
Pages	1 - 8
Number of pages	8
ISBN (Print)	064645546X
Publication status	Published - 2005
Event	Australian and New Zealand Marketing Academy Conference 2005 - Fremantle, Australia Duration: 5 Dec 2005 → 7 Dec 2005 Conference number: 10th http://anzmac.org/conference_archive/2005/

Conference

Conference	Australian and New Zealand Marketing Academy Conference 2005
Abbreviated title	ANZMAC 2005
Country/Territory	Australia
City	Fremantle
Period	5/12/05 → 7/12/05
Internet address	http://anzmac.org/conference_archive/2005/

Cite this

@inproceedings{d11dd4cd8e4e44cd8eeb4ddaa18cb8d7,

title = "The resource-based view and value to the customer",

author = "Barry, {Carol Anne} and Clulow, {Valerie Gayle} and Julie Gerstman",

year = "2005",

language = "English",

isbn = "064645546X",

pages = "1 -- 8",

editor = "Sharon Purchase",

booktitle = "ANZMAC 2005 Conference - Broadening the boundaries: Conference Proceedings",

publisher = "UWA Publishing",

address = "Australia",

note = "Australian and New Zealand Marketing Academy Conference 2005, ANZMAC 2005 ; Conference date: 05-12-2005 Through 07-12-2005",

url = "http://anzmac.org/conference_archive/2005/",

}

The resource-based view and value to the customer. / Barry, Carol Anne; Clulow, Valerie Gayle; Gerstman, Julie.
ANZMAC 2005 Conference - Broadening the boundaries: Conference Proceedings. ed. / Sharon Purchase. Fremantle WA Australia: UWA Publishing, 2005. p. 1 - 8.

Research output: Chapter in Book/Report/Conference proceeding › Conference Paper › Research › peer-review

TY - GEN

T1 - The resource-based view and value to the customer

AU - Barry, Carol Anne

AU - Clulow, Valerie Gayle

AU - Gerstman, Julie

N1 - Conference code: 10th

PY - 2005

Y1 - 2005

M3 - Conference Paper

SN - 064645546X

SP - 1

EP - 8

BT - ANZMAC 2005 Conference - Broadening the boundaries: Conference Proceedings

A2 - Purchase, Sharon

PB - UWA Publishing

CY - Fremantle WA Australia

T2 - Australian and New Zealand Marketing Academy Conference 2005

Y2 - 5 December 2005 through 7 December 2005

ER -