Original language | English |
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Title of host publication | Proceedings of the 28th European Marketing Academy Conference: Marketing & Competition in the Information Age |
Place of Publication | Berlin Germany |
Publisher | Humboldt University |
Pages | 152 - 152 |
Number of pages | 1 |
ISBN (Print) | 3-00-004187-7 |
Publication status | Published - 1999 |
Event | European Marketing Academy Conference (EMAC) 1999 - Berlin, Germany Duration: 11 May 1999 → 14 May 1999 Conference number: 28th |
Conference
Conference | European Marketing Academy Conference (EMAC) 1999 |
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Abbreviated title | EMAC 1999 |
Country/Territory | Germany |
City | Berlin |
Period | 11/05/99 → 14/05/99 |