The movie-struck girl in British Malaya, 1919–1937

This article outlines some of the key cultural shifts that influenced moviegoing for girls and women in British Malaya. To reconstruct the patterns of film exhibition during the silent and early sound era, it draws on archival resources, including American trade press, local popular press, and oral interviews with elderly Singaporeans; these were conducted in the 1980s, by the Singapore National Archives, when spectators who experienced silent moviegoing were still alive. Methodologically, this work draws on feminist film scholarship that focuses on the socio-cultural role of cinematic consumption at a defined, historical moment. The article contextualises cinemagoing within a wider framework of spatial geographies under colonial rule. It also interrogates the popularity of Hollywood on the national screens, and the related, gendered anxieties on moviegoing expressed across the Malayan public sphere.