| Original language | English |
|---|---|
| Pages (from-to) | 273 - 288 |
| Number of pages | 16 |
| Journal | Journal of Brand Management |
| Volume | 23 |
| Issue number | 3 |
| DOIs | |
| Publication status | Published - 2016 |
Cite this
Ilicic, J., Baxter, S., & Kulczynski, A. (2016). The impact of age on consumer attachment to celebrities and endorsed brand attachment. Journal of Brand Management, 23(3), 273 - 288. https://doi.org/10.1057/bm.2016.5
@article{b57fc1e6f46c4278ad7af6937b5b2ba1,
title = "The impact of age on consumer attachment to celebrities and endorsed brand attachment",
author = "Jasmina Ilicic and Stacey Baxter and Alicia Kulczynski",
year = "2016",
doi = "10.1057/bm.2016.5",
language = "English",
volume = "23",
pages = "273 -- 288",
journal = "Journal of Brand Management",
issn = "1350-231X",
publisher = "Palgrave Macmillan",
number = "3",
}
Ilicic, J, Baxter, S & Kulczynski, A 2016, 'The impact of age on consumer attachment to celebrities and endorsed brand attachment', Journal of Brand Management, vol. 23, no. 3, pp. 273 - 288. https://doi.org/10.1057/bm.2016.5
The impact of age on consumer attachment to celebrities and endorsed brand attachment. / Ilicic, Jasmina; Baxter, Stacey; Kulczynski, Alicia.
In: Journal of Brand Management, Vol. 23, No. 3, 2016, p. 273 - 288.Research output: Contribution to journal › Article › Research › peer-review
TY - JOUR
T1 - The impact of age on consumer attachment to celebrities and endorsed brand attachment
AU - Ilicic, Jasmina
AU - Baxter, Stacey
AU - Kulczynski, Alicia
PY - 2016
Y1 - 2016
UR - http://link.springer.com/content/pdf/10.1057%2Fbm.2016.5.pdf
U2 - 10.1057/bm.2016.5
DO - 10.1057/bm.2016.5
M3 - Article
VL - 23
SP - 273
EP - 288
JO - Journal of Brand Management
JF - Journal of Brand Management
SN - 1350-231X
IS - 3
ER -
Ilicic J, Baxter S, Kulczynski A. The impact of age on consumer attachment to celebrities and endorsed brand attachment. Journal of Brand Management. 2016;23(3):273 - 288. https://doi.org/10.1057/bm.2016.5