The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance

Janice Valerie Fordyce Brace-Govan

The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance

Janice Valerie Fordyce Brace-Govan

Department of Marketing

Research output: Chapter in Book/Report/Conference proceeding › Conference Paper › Research › peer-review

Original language	English
Title of host publication	Proceedings of the 9th ACR Conference on Gender, Marketing, and Consumer Behavior - Moving Beyond Binary Oppositions: Exploring the Tapestry of Gender in Consumer Research and Marketing
Editors	Shona Bettany, Susan Dobscha, Lisa O'Malley, Andrea Prothero
Place of Publication	US
Publisher	Association for Consumer Research
Pages	72 - 94
Number of pages	23
Publication status	Published - 2008
Event	ACR Conference on Gender, Marketing, and Consumer Behaviour - Boston MA USA, US Duration: 1 Jan 2008 → …

Conference

Conference	ACR Conference on Gender, Marketing, and Consumer Behaviour
City	US
Period	1/01/08 → …

Cite this

Brace-Govan, J. V. F. (2008). The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance. In S. Bettany, S. Dobscha, L. O'Malley, & A. Prothero (Eds.), Proceedings of the 9th ACR Conference on Gender, Marketing, and Consumer Behavior - Moving Beyond Binary Oppositions: Exploring the Tapestry of Gender in Consumer Research and Marketing (pp. 72 - 94). Association for Consumer Research.

Brace-Govan, Janice Valerie Fordyce. / The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance. Proceedings of the 9th ACR Conference on Gender, Marketing, and Consumer Behavior - Moving Beyond Binary Oppositions: Exploring the Tapestry of Gender in Consumer Research and Marketing. editor / Shona Bettany ; Susan Dobscha ; Lisa O'Malley ; Andrea Prothero. US : Association for Consumer Research, 2008. pp. 72 - 94

@inproceedings{76bc6056aaac48b191536b19ea79afa8,

title = "The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance",

author = "Brace-Govan, {Janice Valerie Fordyce}",

year = "2008",

language = "English",

pages = "72 -- 94",

editor = "Shona Bettany and Susan Dobscha and Lisa O'Malley and Andrea Prothero",

booktitle = "Proceedings of the 9th ACR Conference on Gender, Marketing, and Consumer Behavior - Moving Beyond Binary Oppositions: Exploring the Tapestry of Gender in Consumer Research and Marketing",

publisher = "Association for Consumer Research",

note = "ACR Conference on Gender, Marketing, and Consumer Behaviour ; Conference date: 01-01-2008",

}

Brace-Govan, JVF 2008, The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance. in S Bettany, S Dobscha, L O'Malley & A Prothero (eds), Proceedings of the 9th ACR Conference on Gender, Marketing, and Consumer Behavior - Moving Beyond Binary Oppositions: Exploring the Tapestry of Gender in Consumer Research and Marketing. Association for Consumer Research, US, pp. 72 - 94, ACR Conference on Gender, Marketing, and Consumer Behaviour, US, 1/01/08.

The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance. / Brace-Govan, Janice Valerie Fordyce.
Proceedings of the 9th ACR Conference on Gender, Marketing, and Consumer Behavior - Moving Beyond Binary Oppositions: Exploring the Tapestry of Gender in Consumer Research and Marketing. ed. / Shona Bettany; Susan Dobscha; Lisa O'Malley; Andrea Prothero. US: Association for Consumer Research, 2008. p. 72 - 94.

Research output: Chapter in Book/Report/Conference proceeding › Conference Paper › Research › peer-review

TY - GEN

T1 - The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance

AU - Brace-Govan, Janice Valerie Fordyce

PY - 2008

Y1 - 2008

M3 - Conference Paper

SP - 72

EP - 94

BT - Proceedings of the 9th ACR Conference on Gender, Marketing, and Consumer Behavior - Moving Beyond Binary Oppositions: Exploring the Tapestry of Gender in Consumer Research and Marketing

A2 - Bettany, Shona

A2 - Dobscha, Susan

A2 - O'Malley, Lisa

A2 - Prothero, Andrea

PB - Association for Consumer Research

CY - US

T2 - ACR Conference on Gender, Marketing, and Consumer Behaviour

Y2 - 1 January 2008

ER -

Brace-Govan JVF. The historically vexatious question of physical activity and women: Restrictions, malleabiliity and resistance. In Bettany S, Dobscha S, O'Malley L, Prothero A, editors, Proceedings of the 9th ACR Conference on Gender, Marketing, and Consumer Behavior - Moving Beyond Binary Oppositions: Exploring the Tapestry of Gender in Consumer Research and Marketing. US: Association for Consumer Research. 2008. p. 72 - 94