The 'Great Good Place' on campus?: Examining the transference effect of outcome valence in academic and retail service perceptions

Yit Sean Chong; Pervaiz K Ahmed

The 'Great Good Place' on campus? Examining the transference effect of outcome valence in academic and retail service perceptions

Malaysia Sch of Business

Research output: Chapter in Book/Report/Conference proceeding › Conference Paper › Research › peer-review

Original language	English
Title of host publication	Proceedings of the 6th International Research Symposium in Service Management
Editors	A D'Arcy, Jay D Gatrell, R Kleinsasser, E Kyndt, Y Li, J W Slocum Jr, C Wekerle
Place of Publication	Amsterdam Netherlands
Publisher	Elsevier
Pages	1 - 8
Number of pages	8
ISBN (Electronic)	1877-0428
Publication status	Published - 2016
Event	International Research Symposium in Service Management 2015 - Kuching Sarawak, Malaysia Duration: 11 Aug 2015 → 15 Aug 2015 Conference number: 6th

Conference

Conference	International Research Symposium in Service Management 2015
Abbreviated title	IRSSM 2015
Country/Territory	Malaysia
City	Kuching Sarawak
Period	11/08/15 → 15/08/15

Cite this

Chong, Yit Sean ; Ahmed, Pervaiz K. / The 'Great Good Place' on campus? Examining the transference effect of outcome valence in academic and retail service perceptions. Proceedings of the 6th International Research Symposium in Service Management. editor / A D'Arcy ; Jay D Gatrell ; R Kleinsasser ; E Kyndt ; Y Li ; J W Slocum Jr ; C Wekerle. Amsterdam Netherlands : Elsevier, 2016. pp. 1 - 8

@inproceedings{c616acc633d24b16b200fdf9f1211848,

title = "The 'Great Good Place' on campus?: Examining the transference effect of outcome valence in academic and retail service perceptions",

author = "Chong, {Yit Sean} and Ahmed, {Pervaiz K}",

year = "2016",

language = "English",

pages = "1 -- 8",

editor = "A D'Arcy and Gatrell, {Jay D} and R Kleinsasser and E Kyndt and Y Li and {Slocum Jr}, {J W} and C Wekerle",

booktitle = "Proceedings of the 6th International Research Symposium in Service Management",

publisher = "Elsevier",

address = "Netherlands",

note = "International Research Symposium in Service Management 2015, IRSSM 2015 ; Conference date: 11-08-2015 Through 15-08-2015",

}

Chong, YS & Ahmed, PK 2016, The 'Great Good Place' on campus? Examining the transference effect of outcome valence in academic and retail service perceptions. in A D'Arcy, JD Gatrell, R Kleinsasser, E Kyndt, Y Li, JW Slocum Jr & C Wekerle (eds), Proceedings of the 6th International Research Symposium in Service Management. Elsevier, Amsterdam Netherlands, pp. 1 - 8, International Research Symposium in Service Management 2015, Kuching Sarawak, Malaysia, 11/08/15.

The 'Great Good Place' on campus? Examining the transference effect of outcome valence in academic and retail service perceptions. / Chong, Yit Sean; Ahmed, Pervaiz K.

Proceedings of the 6th International Research Symposium in Service Management. ed. / A D'Arcy; Jay D Gatrell; R Kleinsasser; E Kyndt; Y Li; J W Slocum Jr; C Wekerle. Amsterdam Netherlands : Elsevier, 2016. p. 1 - 8.

Research output: Chapter in Book/Report/Conference proceeding › Conference Paper › Research › peer-review

TY - GEN

T1 - The 'Great Good Place' on campus?

T2 - International Research Symposium in Service Management 2015

AU - Chong, Yit Sean

AU - Ahmed, Pervaiz K

N1 - Conference code: 6th

PY - 2016

Y1 - 2016

M3 - Conference Paper

SP - 1

EP - 8

BT - Proceedings of the 6th International Research Symposium in Service Management

A2 - D'Arcy, A

A2 - Gatrell, Jay D

A2 - Kleinsasser, R

A2 - Kyndt, E

A2 - Li, Y

A2 - Slocum Jr, J W

A2 - Wekerle, C

PB - Elsevier

CY - Amsterdam Netherlands

Y2 - 11 August 2015 through 15 August 2015

ER -