Social Marketing

    Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Other

    Original languageEnglish
    Title of host publicationUnderstanding Health
    EditorsHelen Keleher, Colin MacDougall
    Place of PublicationMelbourne
    PublisherOxford University Press
    Pages249 - 258
    Number of pages10
    Edition3rd
    ISBN (Print)9780195574906
    Publication statusPublished - 2011

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