Abstract
Research in this book enhances the understanding of small and medium-sized businesses as a result of unprecedented challenges presented to them. It elaborates on how some small and medium-sized businesses not only survive, but also thrive amidst uncertainties, by embracing digital solutions or transformations.
To achieve this, the book adopts mixed research methods, with a combination of case studies, secondary data analysis and primary data analysis (survey information and/or interviews). Tables and illustrations are also included to provide the reader with a holistic understanding of small and medium-sized businesses from different cultural contexts.
To achieve this, the book adopts mixed research methods, with a combination of case studies, secondary data analysis and primary data analysis (survey information and/or interviews). Tables and illustrations are also included to provide the reader with a holistic understanding of small and medium-sized businesses from different cultural contexts.
Original language | English |
---|---|
Place of Publication | Singapore Singapore |
Publisher | Palgrave Macmillan |
Number of pages | 235 |
Edition | 1st |
ISBN (Electronic) | 9789819948444 |
ISBN (Print) | 9789819948437 |
DOIs | |
Publication status | Published - Nov 2023 |
Publication series
Name | Palgrave Studies in Global Entrepreneurship |
---|