Original language | English |
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Pages (from-to) | 53 - 71 |
Number of pages | 19 |
Journal | Journal of Global Marketing |
Publication status | Published - 2000 |
Shop Often, Buy Little: the Vietnamese Reaction to Supermarket Retailing
Heath McDonald, Penny Darbyshire, Colin Jevons
Research output: Contribution to journal › Article › Research › peer-review
11
Citations
(Scopus)