TY - JOUR
T1 - Sex robots
T2 - are we ready for them? An exploration of the psychological mechanisms underlying people’s receptiveness of sex robots
AU - Ma, Junzhao
AU - Tojib, Dewi
AU - Tsarenko, Yelena
N1 - Publisher Copyright:
© 2022, The Author(s), under exclusive licence to Springer Nature B.V.
PY - 2022
Y1 - 2022
N2 - Artificial Intelligence (AI)-powered products have started to permeate various spheres of our lives. One of the most controversial of such products is the sex robot, an application of the AI-integrated robotic technology in the domain of human sexual gratification. The aim of this research is to understand the general public’s receptiveness towards this controversial new invention. Drawing upon the social intuitionist model, we find that the fear of AI, emblematic of the broader anxiety of technology’s encroachment on the human sphere, shapes the public’s receptiveness to sex robots. Perceived substitutability of sex robots for human-to-human sexual interactions mediates this relationship. Religiosity is found to moderate this mediated relationship. Our findings are first established with a cross-sectional study. A “big data” field study further validates them. The present research is one of the first empirical studies to examine the underlying psychology of the public’s receptiveness to sex robots. By doing so, we aim to provide relevant government and industry bodies with a better understanding of this important topic for more informed policy making, and to raise awareness of the significant social and ethical implications should sex robots become widely accepted and adopted.
AB - Artificial Intelligence (AI)-powered products have started to permeate various spheres of our lives. One of the most controversial of such products is the sex robot, an application of the AI-integrated robotic technology in the domain of human sexual gratification. The aim of this research is to understand the general public’s receptiveness towards this controversial new invention. Drawing upon the social intuitionist model, we find that the fear of AI, emblematic of the broader anxiety of technology’s encroachment on the human sphere, shapes the public’s receptiveness to sex robots. Perceived substitutability of sex robots for human-to-human sexual interactions mediates this relationship. Religiosity is found to moderate this mediated relationship. Our findings are first established with a cross-sectional study. A “big data” field study further validates them. The present research is one of the first empirical studies to examine the underlying psychology of the public’s receptiveness to sex robots. By doing so, we aim to provide relevant government and industry bodies with a better understanding of this important topic for more informed policy making, and to raise awareness of the significant social and ethical implications should sex robots become widely accepted and adopted.
KW - Fear of AI
KW - Sex robots
KW - Receptiveness of sex robots
KW - Religiosity
UR - http://www.scopus.com/inward/record.url?scp=85124309812&partnerID=8YFLogxK
U2 - 10.1007/s10551-022-05059-4
DO - 10.1007/s10551-022-05059-4
M3 - Article
AN - SCOPUS:85124309812
SN - 0167-4544
VL - 178
SP - 1091
EP - 1107
JO - Journal of Business Ethics
JF - Journal of Business Ethics
ER -