Sales promotion in the Australian food industry: A review of industry practice and its implications

Sandra Lorraine Luxton

Research output: Contribution to journalArticleResearchpeer-review

1 Citation (Scopus)
Original languageEnglish
Pages (from-to)37 - 55
Number of pages19
JournalJournal of Food Products Marketing
Volume7
Issue number4
Publication statusPublished - 2001

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