Role of ethnic cultural events to build an authentic destination image

a case of 'Pohela Boishakh' in Bangladesh

Saadia Shabnam, Haywantee Ramkissoon, Afreen Choudhury

Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Researchpeer-review

Original languageEnglish
Title of host publicationTourism Events in Asia
Subtitle of host publicationMarketing and Development
EditorsAzizul Hassan, Anukrati Sharma
Place of PublicationAbingdon UK
PublisherRoutledge
Chapter4
Pages47-63
Number of pages17
Edition1st
ISBN (Electronic)9781351105743
ISBN (Print)9781138476912
DOIs
Publication statusPublished - 2019

Publication series

NameRoutledge Advances in Event Research

Cite this

Shabnam, S., Ramkissoon, H., & Choudhury, A. (2019). Role of ethnic cultural events to build an authentic destination image: a case of 'Pohela Boishakh' in Bangladesh. In A. Hassan, & A. Sharma (Eds.), Tourism Events in Asia: Marketing and Development (1st ed., pp. 47-63). (Routledge Advances in Event Research). Abingdon UK: Routledge. https://doi.org/10.4324/9781351105743-5
Shabnam, Saadia ; Ramkissoon, Haywantee ; Choudhury, Afreen. / Role of ethnic cultural events to build an authentic destination image : a case of 'Pohela Boishakh' in Bangladesh. Tourism Events in Asia: Marketing and Development. editor / Azizul Hassan ; Anukrati Sharma. 1st. ed. Abingdon UK : Routledge, 2019. pp. 47-63 (Routledge Advances in Event Research).
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Shabnam, S, Ramkissoon, H & Choudhury, A 2019, Role of ethnic cultural events to build an authentic destination image: a case of 'Pohela Boishakh' in Bangladesh. in A Hassan & A Sharma (eds), Tourism Events in Asia: Marketing and Development. 1st edn, Routledge Advances in Event Research, Routledge, Abingdon UK, pp. 47-63. https://doi.org/10.4324/9781351105743-5

Role of ethnic cultural events to build an authentic destination image : a case of 'Pohela Boishakh' in Bangladesh. / Shabnam, Saadia; Ramkissoon, Haywantee; Choudhury, Afreen.

Tourism Events in Asia: Marketing and Development. ed. / Azizul Hassan; Anukrati Sharma. 1st. ed. Abingdon UK : Routledge, 2019. p. 47-63 (Routledge Advances in Event Research).

Research output: Chapter in Book/Report/Conference proceedingChapter (Book)Researchpeer-review

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T1 - Role of ethnic cultural events to build an authentic destination image

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PY - 2019

Y1 - 2019

U2 - 10.4324/9781351105743-5

DO - 10.4324/9781351105743-5

M3 - Chapter (Book)

SN - 9781138476912

T3 - Routledge Advances in Event Research

SP - 47

EP - 63

BT - Tourism Events in Asia

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PB - Routledge

CY - Abingdon UK

ER -

Shabnam S, Ramkissoon H, Choudhury A. Role of ethnic cultural events to build an authentic destination image: a case of 'Pohela Boishakh' in Bangladesh. In Hassan A, Sharma A, editors, Tourism Events in Asia: Marketing and Development. 1st ed. Abingdon UK: Routledge. 2019. p. 47-63. (Routledge Advances in Event Research). https://doi.org/10.4324/9781351105743-5