Original language | English |
---|---|
Pages (from-to) | 825 - 858 |
Number of pages | 34 |
Journal | Journal of Marketing Management |
Volume | 20 |
Publication status | Published - 2004 |
Relationship use and market dynamism: a model of relationship evolution
Michael Bryan Beverland, Adam Lindgreen
Research output: Contribution to journal › Article › Research › peer-review