Although research examining the role of racial bias in the secondary sports card market has been an emerging area of inquiry, empirical knowledge on the question: " Does the race of the player on a sports card affect the value of the card?" remains inconclusive. This paper revisits one of the first studies on this topic. Data were derived for 66 Black, White, and Latino members of the National Baseball Hall of Fame who were elected by a vote of the Baseball Writers' Association of America. Data for each player's race, career performance statistics, rookie card price, and card availability were obtained from secondary sources. Findings indicate that card availability and, to a lesser extent, player performance is the most important factor affecting the value of a player's card, while importantly, a player's race is not a significant contributor to card value. Suggestions for future research are outlined.