Psychic Distance and the Performance of International Retailers: A suggested theoretical framework

Research output: Contribution to journal › Article › Research › peer-review

Original language	English
Pages (from-to)	373 - 391
Number of pages	19
Journal	International Marketing Review
Publication status	Published - 2000

Cite this

@article{7250fd071a3e418b991448a9769c3a06,

title = "Psychic Distance and the Performance of International Retailers: A suggested theoretical framework",

author = "Jody Evans and Alan Treadgold and Mavondo, \{Felix T\}",

year = "2000",

language = "English",

pages = "373 -- 391",

journal = "International Marketing Review",

issn = "0265-1335",

publisher = "Emerald Group Publishing Limited",

}