This case discusses a problem that may arise when using a semi-logarithmic linear model to forecast the demand of a given product. This problem is presented using the discussion that emerges in a company that is looking for an approach to forecast the demand of its leading product. The reader faces the challenge of deciding which approach is adequate to the problem.
|Translated title of the contribution||Projection of demand: this is not a normal problem!|
|Number of pages||3|
|Publication status||Published - Apr 2015|
- Linear regression model
- Semi-logarithmic model
- Normal error term