Original language | English |
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Title of host publication | Marketing Cases from Emerging Markets |
Editors | Dilip S. Mutum, Sanjit Kumar Roy, Eva Kipnis |
Place of Publication | Berlin Germany |
Publisher | Springer |
Pages | v |
Number of pages | 1 |
Edition | 1st |
ISBN (Electronic) | 9783642368615 |
ISBN (Print) | 3642368603, 9783642368608 |
DOIs | |
Publication status | Published - 2014 |
Externally published | Yes |
Preface
Dilip S. Mutum, Sanjit Kumar Roy, Eva Kipnis
Research output: Chapter in Book/Report/Conference proceeding › Foreword / Postscript › Other › peer-review