@inbook{a9ea5bda53a343768e8a358e01c0a5ad,
title = "PR girls and spin doctors: the public relations profession in popular culture",
abstract = "The chapter considers popular culture to be a critical and transgressive space that encourages the interrogation of dominant discourses, thereby enabling new ways of thinking about public relations and its impact on society. Drawing on popular films and television series that feature public relations practitioners, it investigates how fictional representations – from PR girls to spin doctors – challenge the professional identity of public relations. These representations foreground gendered and ethical tensions that underpin conceptualisations of professional public relations, and these conceptualisations are continuously challenged in popular culture as audiences construct their own meanings. The transformative potential of popular culture therefore highlights contradictions in the construction of public relations and enables more nuanced and complex understandings.",
keywords = "public relations, popular culture",
author = "Kate Fitch and Ella Chorazy",
year = "2023",
doi = "10.4324/9781003131700-20",
language = "English",
isbn = "9780367654641",
series = "Routledge Companions in Marketing, Advertising and Communication",
publisher = "Routledge",
pages = "213--224",
editor = "Donnalyn Pompper and Place, \{Katie R.\} and Weaver, \{C. Kay\}",
booktitle = "The Routledge Companion to Public Relations",
address = "United Kingdom",
edition = "1st",
}