Multi-disciplinary marketing education: Students in action in new product development teams

Irene Powell, Paul Wellington, Brian Ashmore Clarke, Ian D Thomas

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Original languageEnglish
Title of host publicationAM2001 Proceedings
EditorsCarolyn Strong
Place of PublicationCardiff Wales UK
PublisherAcademy of Marketing
Pages1 - 1
Number of pages1
ISBN (Print)0-9537301-0-8
Publication statusPublished - 2001
EventMarketing Society Annual Conference - Cardiff Wales UK, Cardiff Wales UK
Duration: 1 Jan 2001 → …

Conference

ConferenceMarketing Society Annual Conference
CityCardiff Wales UK
Period1/01/01 → …

Cite this

Powell, I., Wellington, P., Clarke, B. A., & Thomas, I. D. (2001). Multi-disciplinary marketing education: Students in action in new product development teams. In C. Strong (Ed.), AM2001 Proceedings (pp. 1 - 1). Cardiff Wales UK: Academy of Marketing.
Powell, Irene ; Wellington, Paul ; Clarke, Brian Ashmore ; Thomas, Ian D. / Multi-disciplinary marketing education: Students in action in new product development teams. AM2001 Proceedings. editor / Carolyn Strong. Cardiff Wales UK : Academy of Marketing, 2001. pp. 1 - 1
@inproceedings{fde314ddf20846659658b3c819d36812,
title = "Multi-disciplinary marketing education: Students in action in new product development teams",
author = "Irene Powell and Paul Wellington and Clarke, {Brian Ashmore} and Thomas, {Ian D}",
year = "2001",
language = "English",
isbn = "0-9537301-0-8",
pages = "1 -- 1",
editor = "Carolyn Strong",
booktitle = "AM2001 Proceedings",
publisher = "Academy of Marketing",

}

Powell, I, Wellington, P, Clarke, BA & Thomas, ID 2001, Multi-disciplinary marketing education: Students in action in new product development teams. in C Strong (ed.), AM2001 Proceedings. Academy of Marketing, Cardiff Wales UK, pp. 1 - 1, Marketing Society Annual Conference, Cardiff Wales UK, 1/01/01.

Multi-disciplinary marketing education: Students in action in new product development teams. / Powell, Irene; Wellington, Paul; Clarke, Brian Ashmore; Thomas, Ian D.

AM2001 Proceedings. ed. / Carolyn Strong. Cardiff Wales UK : Academy of Marketing, 2001. p. 1 - 1.

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

TY - GEN

T1 - Multi-disciplinary marketing education: Students in action in new product development teams

AU - Powell, Irene

AU - Wellington, Paul

AU - Clarke, Brian Ashmore

AU - Thomas, Ian D

PY - 2001

Y1 - 2001

M3 - Conference Paper

SN - 0-9537301-0-8

SP - 1

EP - 1

BT - AM2001 Proceedings

A2 - Strong, Carolyn

PB - Academy of Marketing

CY - Cardiff Wales UK

ER -

Powell I, Wellington P, Clarke BA, Thomas ID. Multi-disciplinary marketing education: Students in action in new product development teams. In Strong C, editor, AM2001 Proceedings. Cardiff Wales UK: Academy of Marketing. 2001. p. 1 - 1