Motivations to engage in eWOM among Muslim tourists: a study of inbound Muslim tourists to Malaysia

Research output: Chapter in Book/Report/Conference proceeding › Conference Paper › Other

Original language	English
Title of host publication	Proceedings of GIMAC Global Islamic Marketing Conference 2014
Pages	527-535
Number of pages	9
Publication status	Published - 2014
Event	Global Islamic Marketing Conference (GIMAC 2014) - Kuala Lumpur Malaysia, Kuala Lumpur Malaysia, Malaysia Duration: 22 Apr 2014 → 24 Apr 2014

Conference	Global Islamic Marketing Conference (GIMAC 2014)
Abbreviated title	GIMAC 2014
Country/Territory	Malaysia
City	Kuala Lumpur Malaysia
Period	22/04/14 → 24/04/14

Cite this

@inproceedings{1c1bdd9a0b1642049f1c54ad3af6e0e8,

title = "Motivations to engage in eWOM among Muslim tourists: a study of inbound Muslim tourists to Malaysia",

author = "Ghazala Khan and Faiza Khan",

year = "2014",

language = "English",

pages = "527--535",

booktitle = "Proceedings of GIMAC Global Islamic Marketing Conference 2014",

note = "Global Islamic Marketing Conference (GIMAC 2014), GIMAC 2014 ; Conference date: 22-04-2014 Through 24-04-2014",

}