Moderating effects of values and lifestyles on consumer perceptions and behaviour

Mei Yin Foong, Shawkat Hammoudeh (Editor), Ding Hooi Ting, Christopher Ngassam (Editor)

Research output: Contribution to conferenceOther

Original languageEnglish
Pages33 - 46
Number of pages14
Publication statusPublished - 2009
EventInternational Conference on Global Research in Business and Economics - Kuala Lumpur Malaysia, Florida USA
Duration: 28 Dec 200930 Dec 2009

Conference

ConferenceInternational Conference on Global Research in Business and Economics
CityFlorida USA
Period28/12/0930/12/09

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