| Original language | English |
|---|---|
| Place of Publication | Caulfield East Vic Australia |
| Publisher | Monash University |
| Number of pages | 20 |
| Publication status | Published - 1998 |
Cite this
Gabbott, M. T., & Haire, J. (1998). Marketing Dynamics: Patterns of Adaptation & Transition States in the Practices of Marketing. Monash University.