Internet or travel store? An investigation of consumer holiday trip information search and booking behaviour

Harmen Oppewal, Eva K M Simon

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Original languageEnglish
Title of host publicationThe marketing landscape: Signposts for the future - conference proceedings
EditorsA C Tynan, C Ennew, H Winklhofer, L O'Malley, S McKechnie, D Mitussis, M Patterson, M N Liao
Place of PublicationNottingham
PublisherAcademy of Marketing
Pages1 - 11
Number of pages11
ISBN (Print)0853581142
Publication statusPublished - 2002
EventAcademy of Marketing Conference 2002 - Nottingham, United Kingdom
Duration: 2 Jul 20025 Jul 2002
Conference number: 35th


ConferenceAcademy of Marketing Conference 2002
Abbreviated titleAM 2002
Country/TerritoryUnited Kingdom

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