@inproceedings{49c5d79ae0a94440932cbecc6d592c87,
title = "Internal determinants of entry strategy and performance: An analysis of international retailing",
author = "Jody Evans and Mavondo, {Felix T}",
year = "2002",
language = "English",
volume = "13",
pages = "127 -- 133",
editor = "Kehoe, {William J} and {Lindgren Jr}, {John H}",
booktitle = "2002 AMA educators' proceedings: Enhancing knowledge development in marketing",
publisher = "American Marketing Association (AMA)",
note = "Summer Marketing Educators' Conference 2002 ; Conference date: 01-01-2002",
}