Inactivity and the dynamics of relationship development: A proposed model

Michael Polonsky, Samir Gupta, Srikanth Beldona, Michael Hyman

Research output: Contribution to journalArticleResearchpeer-review

13 Citations (Scopus)
Original languageEnglish
Pages (from-to)257 - 273
Number of pages17
JournalJournal of Strategic Marketing
Volume18
Issue number3
DOIs
Publication statusPublished - 2010

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