Impacting employee attitudes through advertising

Bryan McLachlan, Elmarie Venter (Editor), Adele Berndt

Research output: Contribution to conference › Other

Original language	English
Pages	1 - 24
Number of pages	24
Publication status	Published - 2009
Event	Conference of the Southern African Institute for Management Scientists (SAIMS) 2009 - Port Elizabeth South Africa, Port Elizabeth South Africa Duration: 13 Sept 2009 → 16 Sept 2009

Conference	Conference of the Southern African Institute for Management Scientists (SAIMS) 2009
City	Port Elizabeth South Africa
Period	13/09/09 → 16/09/09

Cite this

@conference{08a9a61775a44c5fa1ac1dff0c065909,

title = "Impacting employee attitudes through advertising",

author = "Bryan McLachlan and Elmarie Venter and Adele Berndt",

year = "2009",

language = "English",

pages = "1 -- 24",

note = "Conference of the Southern African Institute for Management Scientists (SAIMS) 2009 ; Conference date: 13-09-2009 Through 16-09-2009",

}