Image choice to represent the self in different online environments

Monica Whitty, James Doodson, Sadie Creese, Duncan Hodges

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

3 Citations (Scopus)

Abstract

This paper draws from 'impression management theory' to examine the choices individuals make to visually represent themselves on Facebook and Twitter. We interviewed 20 participants about their image choice and the sorts of inferences others make about their identity. Participants were asked whether they believed their image influenced the types of people who connect with them, and whether their pictorial representation affected the topics and type of communication they have with other people. Contrary to previous research on online impression management, we found that few individuals were motivated to create a specific impression by playing with different images and instead individuals were motivated to appear genuine and authentic. Only a few desired hiding behind an avatar in order to feel freer to self-disclose. We found that Facebook and Twitter were perceived as very different spaces with different affordances and that these perceived affordances influenced participants' choice in image.

Original languageEnglish
Title of host publicationSocial Computing and Social Media - 6th International Conference, SCSM 2014, Held as Part of HCI International 2014, Proceedings
PublisherSpringer-Verlag London Ltd.
Pages528-537
Number of pages10
ISBN (Print)9783319076317
DOIs
Publication statusPublished - 2014
Externally publishedYes
EventInternational Conference on Social Computing and Social Media (SCSM) Held as Part of International Conference on Human-Computer Interaction (HCI International) 2014 - Heraklion, Greece
Duration: 22 Jun 201427 Jun 2014
Conference number: 6th & 16th
https://link.springer.com/book/10.1007/978-3-319-07632-4 (Proceedings)

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume8531 LNCS
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Conference

ConferenceInternational Conference on Social Computing and Social Media (SCSM) Held as Part of International Conference on Human-Computer Interaction (HCI International) 2014
Country/TerritoryGreece
CityHeraklion
Period22/06/1427/06/14
Internet address

Keywords

  • avatars
  • computer mediated communication
  • impression management
  • online identity
  • online pictorial representations
  • social identity and presence

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