If you build it online, they won't come: What does MyFootballClub say about the limits of digital fandom?

Andrew Ruddock, Jonathan Gray (Editor)

Research output: Contribution to conferenceAbstract

Original languageEnglish
Pages1 - 9
Number of pages9
Publication statusPublished - 2011
EventInternational Communication Association (ICA) Annual Conference - Boston, Massachusetts, United States of America, Washington DC, United States of America
Duration: 26 May 201130 May 2011

Conference

ConferenceInternational Communication Association (ICA) Annual Conference
CityWashington DC, United States of America
Period26/05/1130/05/11

Cite this

Ruddock, A., & Gray, J. (Ed.) (2011). If you build it online, they won't come: What does MyFootballClub say about the limits of digital fandom?. 1 - 9. Abstract from International Communication Association (ICA) Annual Conference, Washington DC, United States of America, .