How Many Sounds Are in a Word? Priming Phonological Awareness of Brand Names in Children

Stacey Baxter, Alicia Kulczynski, Jasmina Ilicic

Research output: Contribution to conferenceAbstractOther

Conference

ConferenceAustralian and New Zealand Marketing Academy Conference (ANZMAC 2015)
Abbreviated titleANZMAC 2015
CountryAustralia
CitySydney NSW
Period30/11/152/12/15
OtherBeyond impacting financial performance, top line growth is synonymous with innovation and assurance of future promise. The School of Marketing at UNSW Australia invites you to attend the 2015 ANZMAC Conference in the vibrant city of Sydney. Together, we will explore the influential role that marketing can play in creating an innovation capability, effecting top-line growth, and using consumer–centric innovation and continued value creation to generate competitive advantages.
Internet address

Cite this

Baxter, S., Kulczynski, A., & Ilicic, J. (2015). How Many Sounds Are in a Word? Priming Phonological Awareness of Brand Names in Children. Abstract from Australian and New Zealand Marketing Academy Conference (ANZMAC 2015), Sydney NSW, Australia.
Baxter, Stacey ; Kulczynski, Alicia ; Ilicic, Jasmina. / How Many Sounds Are in a Word? Priming Phonological Awareness of Brand Names in Children. Abstract from Australian and New Zealand Marketing Academy Conference (ANZMAC 2015), Sydney NSW, Australia.
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title = "How Many Sounds Are in a Word? Priming Phonological Awareness of Brand Names in Children",
author = "Stacey Baxter and Alicia Kulczynski and Jasmina Ilicic",
year = "2015",
language = "English",
note = "Australian and New Zealand Marketing Academy Conference (ANZMAC 2015) : Innovation and Growth Strategies in Marketing, ANZMAC 2015 ; Conference date: 30-11-2015 Through 02-12-2015",
url = "http://www.anzmac.org/conferences/view/2015-ANZMAC-Main-Conference-Innovation-and-Growth-Strategies-in-Marketing",

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Baxter, S, Kulczynski, A & Ilicic, J 2015, 'How Many Sounds Are in a Word? Priming Phonological Awareness of Brand Names in Children' Australian and New Zealand Marketing Academy Conference (ANZMAC 2015), Sydney NSW, Australia, 30/11/15 - 2/12/15, .

How Many Sounds Are in a Word? Priming Phonological Awareness of Brand Names in Children. / Baxter, Stacey; Kulczynski, Alicia; Ilicic, Jasmina.

2015. Abstract from Australian and New Zealand Marketing Academy Conference (ANZMAC 2015), Sydney NSW, Australia.

Research output: Contribution to conferenceAbstractOther

TY - CONF

T1 - How Many Sounds Are in a Word? Priming Phonological Awareness of Brand Names in Children

AU - Baxter, Stacey

AU - Kulczynski, Alicia

AU - Ilicic, Jasmina

PY - 2015

Y1 - 2015

M3 - Abstract

ER -

Baxter S, Kulczynski A, Ilicic J. How Many Sounds Are in a Word? Priming Phonological Awareness of Brand Names in Children. 2015. Abstract from Australian and New Zealand Marketing Academy Conference (ANZMAC 2015), Sydney NSW, Australia.