How computing will change the face of retail

Antonio Krüger, Johannes Schöning, Patrick Olivier

    Research output: Contribution to specialist publicationArticleResearch

    9 Citations (Scopus)

    Abstract

    Pervasive computing platforms present a major new opportunity for retailers to lower costs and build a deeper relationship with customers.

    Original languageEnglish
    Pages84-86
    Number of pages3
    Volume44
    No.4
    Specialist publicationComputer
    DOIs
    Publication statusPublished - 1 Apr 2011

    Keywords

    • Augmented interaction
    • Digital signage
    • Invisible computing
    • RFID tagging
    • Self-sensing systems

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