Healthcare marketing: an imperative field of research in the 21st century

Weng Lim, Mazhar M Islam (Editor), Ding Hooi Ting

    Research output: Contribution to conferenceOtherOther

    Original languageEnglish
    Pages2 - 24
    Number of pages23
    Publication statusPublished - 2010
    EventGlobal Academy of Business and Economic Research (GABER) Conference - New York NY, United States of America
    Duration: 17 Oct 201019 Oct 2010

    Conference

    ConferenceGlobal Academy of Business and Economic Research (GABER) Conference
    CountryUnited States of America
    CityNew York NY
    Period17/10/1019/10/10

    Cite this

    Lim, W., Islam, M. M. (Ed.), & Ting, D. H. (2010). Healthcare marketing: an imperative field of research in the 21st century. 2 - 24. Global Academy of Business and Economic Research (GABER) Conference, New York NY, United States of America.
    Lim, Weng ; Islam, Mazhar M (Editor) ; Ting, Ding Hooi. / Healthcare marketing: an imperative field of research in the 21st century. Global Academy of Business and Economic Research (GABER) Conference, New York NY, United States of America.23 p.
    @conference{37183eee810e4ac3bb3b2eb0ac0046af,
    title = "Healthcare marketing: an imperative field of research in the 21st century",
    author = "Weng Lim and Islam, {Mazhar M} and Ting, {Ding Hooi}",
    year = "2010",
    language = "English",
    pages = "2 -- 24",
    note = "Global Academy of Business and Economic Research (GABER) Conference ; Conference date: 17-10-2010 Through 19-10-2010",

    }

    Lim, W, Islam, MM (ed.) & Ting, DH 2010, 'Healthcare marketing: an imperative field of research in the 21st century' Global Academy of Business and Economic Research (GABER) Conference, New York NY, United States of America, 17/10/10 - 19/10/10, pp. 2 - 24.

    Healthcare marketing: an imperative field of research in the 21st century. / Lim, Weng; Islam, Mazhar M (Editor); Ting, Ding Hooi.

    2010. 2 - 24 Global Academy of Business and Economic Research (GABER) Conference, New York NY, United States of America.

    Research output: Contribution to conferenceOtherOther

    TY - CONF

    T1 - Healthcare marketing: an imperative field of research in the 21st century

    AU - Lim, Weng

    AU - Ting, Ding Hooi

    A2 - Islam, Mazhar M

    PY - 2010

    Y1 - 2010

    M3 - Other

    SP - 2

    EP - 24

    ER -

    Lim W, Islam MM, (ed.), Ting DH. Healthcare marketing: an imperative field of research in the 21st century. 2010. Global Academy of Business and Economic Research (GABER) Conference, New York NY, United States of America.