This chapter explores feminism and public relations. By feminism, I refer to a social movement that seeks to end discrimination on the basis of gender. Like public relations, this movement emerged out of capitalism (Felski, 1989 ) and modernity (Daymon & Demetrious, 2014 ; Felski, 1995 ) and lacks a single and stable definition or meaning. Critical perspectives in feminist public relations scholarship are rare. I therefore explore the relationship between women and public relations in the histories, theories and practices of the field from a critical perspective in order to develop new understandings of the gendering of public relations. I argue feminism remains undertheorised in public relations, despite a body of feminist scholarship stretching back to the 1980s.
|Title of host publication||The Routledge Handbook of Critical Public Relations|
|Editors||Jacquie L'Etang, David McKie, Nancy Snow, Jordi Xifra|
|Place of Publication||Abingdon Oxon Uk|
|Number of pages||11|
|Publication status||Published - 2016|
- Public relations