Factorial and discriminant analyses of the underpinnings of relationship marketing and customer satisfaction

Nelson Oly Ndubisi, Kok Wah Chan

    Research output: Contribution to journalArticleResearchpeer-review

    123 Citations (Scopus)
    Original languageEnglish
    Pages (from-to)542 - 557
    Number of pages16
    JournalInternational Journal of Bank Marketing
    Volume23
    Issue number7
    Publication statusPublished - 2005

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