Extending the dichotomous approach to internationalisation: Looking beyond 'goods' and 'services' to service embeddedness as a determinant of firm internationalisation strategy

Robert Jack, Sharif As-Saber, Ronald William Edwards

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Original languageEnglish
Title of host publicationProceedings of the ANZIBA Conference 2009 - The Future of Asia-Pacific Business: Beyond the Crisis
EditorsGreg Fisher, Elizabeth L Rose
Place of PublicationBrisbane Qld Australia
PublisherAustralia-New Zealand International Business Academy
Pages1 - 26
Number of pages26
ISBN (Print)9780646523590
Publication statusPublished - 2009
EventAustralian and New Zealand International Business Academy Conference (ANZIBA) 2009 - Brisbane, Australia
Duration: 16 Apr 200918 Apr 2009

Conference

ConferenceAustralian and New Zealand International Business Academy Conference (ANZIBA) 2009
Abbreviated titleANZIBA 2009
Country/TerritoryAustralia
CityBrisbane
Period16/04/0918/04/09

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