Executing Homophone Priming for Creative Advertising

Alicia Kulczynski, Jasmina Ilicic, Stacey Baxter

Research output: Contribution to conferenceAbstractOther

Original languageEnglish
Publication statusPublished - 2015
EventAmerican Academy of Advertising Global Conference - Auckland, New Zealand
Duration: 9 Jul 201512 Jul 2015
http://www.aaasite.org

Conference

ConferenceAmerican Academy of Advertising Global Conference
CountryNew Zealand
CityAuckland
Period9/07/1512/07/15
Internet address

Cite this

Kulczynski, A., Ilicic, J., & Baxter, S. (2015). Executing Homophone Priming for Creative Advertising. Abstract from American Academy of Advertising Global Conference, Auckland, New Zealand.
Kulczynski, Alicia ; Ilicic, Jasmina ; Baxter, Stacey. / Executing Homophone Priming for Creative Advertising. Abstract from American Academy of Advertising Global Conference, Auckland, New Zealand.
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title = "Executing Homophone Priming for Creative Advertising",
author = "Alicia Kulczynski and Jasmina Ilicic and Stacey Baxter",
year = "2015",
language = "English",
note = "American Academy of Advertising Global Conference ; Conference date: 09-07-2015 Through 12-07-2015",
url = "http://www.aaasite.org",

}

Kulczynski, A, Ilicic, J & Baxter, S 2015, 'Executing Homophone Priming for Creative Advertising' American Academy of Advertising Global Conference, Auckland, New Zealand, 9/07/15 - 12/07/15, .

Executing Homophone Priming for Creative Advertising. / Kulczynski, Alicia; Ilicic, Jasmina; Baxter, Stacey.

2015. Abstract from American Academy of Advertising Global Conference, Auckland, New Zealand.

Research output: Contribution to conferenceAbstractOther

TY - CONF

T1 - Executing Homophone Priming for Creative Advertising

AU - Kulczynski, Alicia

AU - Ilicic, Jasmina

AU - Baxter, Stacey

PY - 2015

Y1 - 2015

M3 - Abstract

ER -

Kulczynski A, Ilicic J, Baxter S. Executing Homophone Priming for Creative Advertising. 2015. Abstract from American Academy of Advertising Global Conference, Auckland, New Zealand.