Executing Homophone Priming for Creative Advertising

Alicia Kulczynski, Jasmina Ilicic, Stacey Baxter

Research output: Contribution to conferenceAbstract

Original languageEnglish
Publication statusPublished - 2015
EventAmerican Academy of Advertising Global Conference - Auckland, New Zealand
Duration: 9 Jul 201512 Jul 2015
http://www.aaasite.org

Conference

ConferenceAmerican Academy of Advertising Global Conference
CountryNew Zealand
CityAuckland
Period9/07/1512/07/15
Internet address

Cite this