Entering the market for financial services in transitional economies: a case study of credit cards in China

Steve Worthington

Research output: Contribution to journal › Article › Research › peer-review

20 Citations (Scopus)

Original language	English
Pages (from-to)	381 - 396
Number of pages	16
Journal	International Journal of Bank Marketing
Volume	23
Issue number	5
DOIs	https://doi.org/10.1108/02652320510612465
Publication status	Published - 2005

Access to Document

@article{8b3df0e1b1194ce3b2f58798a30152b3,

title = "Entering the market for financial services in transitional economies: a case study of credit cards in China",

author = "Steve Worthington",

year = "2005",

doi = "10.1108/02652320510612465",

language = "English",

volume = "23",

pages = "381 -- 396",

journal = "International Journal of Bank Marketing",

issn = "0265-2323",

publisher = "Emerald Group Publishing Limited",

number = "5",

}

TY - JOUR

T1 - Entering the market for financial services in transitional economies: a case study of credit cards in China

AU - Worthington, Steve

PY - 2005

Y1 - 2005

U2 - 10.1108/02652320510612465

DO - 10.1108/02652320510612465

M3 - Article

SN - 0265-2323

VL - 23

SP - 381

EP - 396

JO - International Journal of Bank Marketing

JF - International Journal of Bank Marketing

IS - 5

ER -