Ecocentric business and marketing: sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision

Helen Borland; Adam Lindgreen; Véronique Ambrosini; Joëlle Vanhamme

doi:10.1142/9789813225589_004

Ecocentric business and marketing: sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision

Helen Borland, Adam Lindgreen, Véronique Ambrosini, Joëlle Vanhamme

Department of Management

Research output: Chapter in Book/Report/Conference proceeding › Chapter (Book) › Research › peer-review

Abstract

The following sections are included: Introduction Anthropocentric and ecocentric epistemology Ecocentric strategy development Ecocentric business strategies Ecocentric business and marketing solutions An ecocentric strategic marketing vision Managerial relevance and further research Conclusions Acknowledgment.

Original language	English
Title of host publication	Intrinsic Capability
Subtitle of host publication	Implementing Intrinsic Sustainable Development for an Ecological Civilisation
Editors	Frank Birkin, Thomas Polesie
Place of Publication	Singapore Singapore
Publisher	World Scientific Publishing
Chapter	3
Pages	27-52
Number of pages	26
Edition	1st
ISBN (Electronic)	9789813225589
ISBN (Print)	9789813225572
DOIs	https://doi.org/10.1142/9789813225589_004
Publication status	Published - 2019

Access to Document

10.1142/9789813225589_004

Cite this

Borland, H., Lindgreen, A., Ambrosini, V., & Vanhamme, J. (2019). Ecocentric business and marketing: sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision. In F. Birkin, & T. Polesie (Eds.), Intrinsic Capability: Implementing Intrinsic Sustainable Development for an Ecological Civilisation (1st ed., pp. 27-52). World Scientific Publishing. https://doi.org/10.1142/9789813225589_004

Borland, Helen ; Lindgreen, Adam ; Ambrosini, Véronique et al. / Ecocentric business and marketing : sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision. Intrinsic Capability: Implementing Intrinsic Sustainable Development for an Ecological Civilisation. editor / Frank Birkin ; Thomas Polesie. 1st. ed. Singapore Singapore : World Scientific Publishing, 2019. pp. 27-52

@inbook{8c52cc48adda45df92a9c2d6e8e421d1,

title = "Ecocentric business and marketing: sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision",

abstract = "The following sections are included: Introduction Anthropocentric and ecocentric epistemology Ecocentric strategy development Ecocentric business strategies Ecocentric business and marketing solutions An ecocentric strategic marketing vision Managerial relevance and further research Conclusions Acknowledgment.",

author = "Helen Borland and Adam Lindgreen and V{\'e}ronique Ambrosini and Jo{\"e}lle Vanhamme",

year = "2019",

doi = "10.1142/9789813225589_004",

language = "English",

isbn = "9789813225572",

pages = "27--52",

editor = "Frank Birkin and Thomas Polesie",

booktitle = "Intrinsic Capability",

publisher = "World Scientific Publishing",

address = "Singapore",

edition = "1st",

}

Borland, H, Lindgreen, A, Ambrosini, V & Vanhamme, J 2019, Ecocentric business and marketing: sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision. in F Birkin & T Polesie (eds), Intrinsic Capability: Implementing Intrinsic Sustainable Development for an Ecological Civilisation. 1st edn, World Scientific Publishing, Singapore Singapore, pp. 27-52. https://doi.org/10.1142/9789813225589_004

Ecocentric business and marketing: sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision. / Borland, Helen; Lindgreen, Adam; Ambrosini, Véronique et al.
Intrinsic Capability: Implementing Intrinsic Sustainable Development for an Ecological Civilisation. ed. / Frank Birkin; Thomas Polesie. 1st. ed. Singapore Singapore: World Scientific Publishing, 2019. p. 27-52.

Research output: Chapter in Book/Report/Conference proceeding › Chapter (Book) › Research › peer-review

TY - CHAP

T1 - Ecocentric business and marketing

T2 - sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision

AU - Borland, Helen

AU - Lindgreen, Adam

AU - Ambrosini, Véronique

AU - Vanhamme, Joëlle

PY - 2019

Y1 - 2019

N2 - The following sections are included: Introduction Anthropocentric and ecocentric epistemology Ecocentric strategy development Ecocentric business strategies Ecocentric business and marketing solutions An ecocentric strategic marketing vision Managerial relevance and further research Conclusions Acknowledgment.

AB - The following sections are included: Introduction Anthropocentric and ecocentric epistemology Ecocentric strategy development Ecocentric business strategies Ecocentric business and marketing solutions An ecocentric strategic marketing vision Managerial relevance and further research Conclusions Acknowledgment.

UR - http://www.scopus.com/inward/record.url?scp=85067160167&partnerID=8YFLogxK

U2 - 10.1142/9789813225589_004

DO - 10.1142/9789813225589_004

M3 - Chapter (Book)

AN - SCOPUS:85067160167

SN - 9789813225572

SP - 27

EP - 52

BT - Intrinsic Capability

A2 - Birkin, Frank

A2 - Polesie, Thomas

PB - World Scientific Publishing

CY - Singapore Singapore

ER -

Borland H, Lindgreen A, Ambrosini V, Vanhamme J. Ecocentric business and marketing: sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision. In Birkin F, Polesie T, editors, Intrinsic Capability: Implementing Intrinsic Sustainable Development for an Ecological Civilisation. 1st ed. Singapore Singapore: World Scientific Publishing. 2019. p. 27-52 doi: 10.1142/9789813225589_004

Ecocentric business and marketing: sustainability, epistemology, ecocentric business and marketing strategy: ideology, reality and vision

Abstract

Access to Document

Other files and links

Building Theory at the Intersection of Ecological Sustainability and Strategic Management

Cite this