Dynamic e-intermediary innovation/adoption processes

Samir Gupta, Jack Cadeaux, Arch G Woodside

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

Original languageEnglish
Title of host publicationProceedings of the Annual Meeting for the Society of Marketing Advances - Advances in Marketing: Managerial, Pedagogical, Theoretical
EditorsWilliam J Kehoe, Linda K Whitten
Place of PublicationUSA
PublisherSociety for Marketing Advances
Pages36 - 39
Number of pages4
ISBN (Print)0967605962
Publication statusPublished - 2005
EventSociety for Marketing Advances Annual Symposium 2005 - San Antonio TX USA, USA
Duration: 1 Jan 2005 → …

Conference

ConferenceSociety for Marketing Advances Annual Symposium 2005
CityUSA
Period1/01/05 → …

Cite this

Gupta, S., Cadeaux, J., & Woodside, A. G. (2005). Dynamic e-intermediary innovation/adoption processes. In W. J. Kehoe, & L. K. Whitten (Eds.), Proceedings of the Annual Meeting for the Society of Marketing Advances - Advances in Marketing: Managerial, Pedagogical, Theoretical (pp. 36 - 39). Society for Marketing Advances.