Digital-visual Stakeholder Ethnography

Sarah Pink, Kerstin Leder Mackley, Nadia Astari, John Postill

Research output: Contribution to journalArticleResearchpeer-review

6 Citations (Scopus)


In this article, we discuss how new configurations of stakeholders are implicated and can be conceptualised in digital-visual applied and public ethnography. We set the discussion in the context of the increasing calls for researchers to have impact in the world and the ways that digital technologies are increasingly implicated in this. In doing so, we situate ethnographic practice and stakeholder relationships within a digital-material world. To develop our argument, we discuss examples of two recent digital video ethnography projects, developed in dialogue with anthropological theory, with online digital-visual applied and public dissemination outputs. As we show, such projects do not necessarily have one direct applied line, but rather can have multiple impacts across different groups of stakeholders.

Original languageEnglish
Pages (from-to)174–192
Number of pages19
JournalSociological Research Online
Issue number4
Publication statusPublished - Dec 2017
Externally publishedYes


  • applied practice
  • digital ethnography
  • environmental sustainability
  • impact
  • stakeholders in research
  • visual ethnography

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