Original language | English |
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Title of host publication | Marketing Accountabilities and Responsibilities: Proceedings of the Conference |
Editors | J Wiley |
Place of Publication | www.vuw.ac.nz/anzmac |
Publisher | ANZMAC |
Pages | 1 - 7 |
Number of pages | 7 |
ISBN (Print) | 0475222151 |
Publication status | Published - 2004 |
Event | Australian and New Zealand Marketing Academy Conference (ANZMAC 2004): Marketing Accountabilities and Responsibilities - Wellington, New Zealand Duration: 29 Nov 2004 → 1 Dec 2004 Conference number: 9 |
Conference
Conference | Australian and New Zealand Marketing Academy Conference (ANZMAC 2004) |
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Abbreviated title | ANZMAC 2004 |
Country | New Zealand |
City | Wellington |
Period | 29/11/04 → 1/12/04 |