Designing public VR installations

Stefan Greuter, Florian "Floyd" Mueller, Thuong Hoang

Research output: Chapter in Book/Report/Conference proceedingConference PaperResearchpeer-review

4 Citations (Scopus)


Virtual Reality (VR) installations using head-mounted displays (HMD) are becoming increasingly popular in public spaces. However, VR's immersive nature engages only the HMD wearer and excludes everyone else in the public space, and there is little design knowledge of how to engage those not wearing an HMD. To address this, we draw from our experiences of having designed seven public VR installations to present a design space around the dimensions of "agency"and "interest"with four user engagement frames to articulate twelve different user roles. To guide designers to support all roles and to transition users between those roles, we complement the design space with a set of design tactics for public VR installations. We hope that these combined contributions will help designers engage more people with VR installations so that ultimately more people benefit from what VR has to offer.

Original languageEnglish
Title of host publicationDIS 2022 - Proceedings of the 2022 ACM Designing Interactive Systems Conference
EditorsRan Zhou, Shaun Bangay, Thuong Hoang
Place of PublicationNew York NY USA
PublisherAssociation for Computing Machinery (ACM)
Number of pages15
ISBN (Electronic)9781450393584
Publication statusPublished - 2022
EventDesigning Interactive Systems 2022 - Online, Australia
Duration: 13 Jun 202217 Jun 2022 (Proceedings) (Website)


ConferenceDesigning Interactive Systems 2022
Abbreviated titleDIS 2022
Internet address


  • Audiences
  • Public
  • Virtual Reality

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