| Original language | English |
|---|---|
| Pages (from-to) | 1 - 11 |
| Number of pages | 11 |
| Journal | International Journal of Business Studies |
| Publication status | Published - 1998 |
Customer Value as a Source of Competitive Advantage in Retail Banking
Lester W Johnson, Ian J Campos
Research output: Contribution to journal › Article › Research › peer-review